//about us
informall
Design is a dialogue, and we thrive on exchanging ideas and insights. Through thoughtful collaboration, we uncover the deeper meaning behind every space, making the process as valuable as the outcome.
informall
Our work balances form, function and feeling, blending creativity and purpose to shape experiences that engage all senses and enhance daily life.
informall
Design is for everyone. We create inclusive, thoughtful environments that reflect diverse lifestyles, values, and dreams, ensuring each project resonates deeply with its users.
//our process
1. discover
We start by getting to know you and your space—whether it’s a home, retail store, or commercial environment. Over coffee, a walkthrough, or a casual chat, we uncover the goals, personality, and story behind the project. This personal connection helps us create designs that truly resonate.
2. feel
Inspired by our conversations, we translate your ideas into mood boards, layouts, and material inspirations. These initial concepts establish a clear direction while sparking discussions to refine your vision further.
3. make
We dive deeper into spatial layouts, adjacencies, and how materials, lighting, and flow come together. Using 3D visualizations, palettes, and drawings, we begin shaping a cohesive design tailored to your environment.
4. refine
We focus on perfecting the details, including finishes, furniture, and materials, ensuring they reflect the character and functionality of the space. Collaboration is key here as we align every element with your vision.
5. implement
We work alongside contractors and vendors, providing guidance and oversight to bring the design to life. Regular site visits and updates keep the process on track, ensuring that every detail is executed with precision.
6. evolve
Each project is approached with an understanding of its lasting impact—whether enhancing daily life, elevating a customer experience, or improving a workspace. Our goal is to create designs that evolve with you and your needs, no matter the context.
Shixa, the creative force behind in[form]all, brings extensive experience from award-winning firms, blending her multi-faceted expertise in architecture, interior design, brand identity, and education. Her design journey has been shaped by a life immersed in creativity—traveling and experiencing diverse cultures, painting from a young age, and finding inspiration in nature. This foundation instilled a unique sensitivity to spaces and the emotions they evoke.
The studio's approach is a romance of emotion and experimentation, delicately balancing expression and restraint. In[form]all was born from Shixa's passion to make design both approachable and impactful, reflecting her commitment to innovation and education while creating spaces that tell stories and foster connection.